What to send on Valentine’s Day

Valentine’s Day is one of the most important retail days of the year and it’s just a couple of weeks away.

 
 

We know how tempting it is to send the same old 20% off sitewide sale announcement or a gift with purchase BUT if you’re feeling a little creative here are a couple of things you can do to spice up your love letter!

  1. Gamified Experience. You don’t have to hire a developer. Hide discount codes in word puzzles or set up the surprise at checkout!

  2. Recognize The Other Kinds Of Love. Love isn’t always rainbows and butterflies. Celebrate break ups, moving ons, choosing singleness – find what fits your brand the best and send that email.

  3. Share A Love Story. At the end of the day, Valentine’s Day is about stories shared between oneself, a couple, or a collective. Speak to emotion with a heartfelt story, you might be surprised at how well it can boost metrics.

Switching things up this Valentine’s with our suggestions? Let us know how these help you!

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How to Recoup Your Email List from the Holidays